You’ve just stepped into the Creative Agency, a wild, caffeinated ecosystem where dreamers, schemers, and screen-starers co-exist in a chaotic ballet of missed deadlines, brilliant ideas, and obscure memes.
I’ll do my best to guide you through these forbidden lands today. Step quietly. Stay low. And for heaven’s sake, don’t startle them. Let’s hide behind this bush and take a closer look.
1. The Copywriter
(a.k.a. Scribus Maximus)
Natural Habitat: Curled up under a hoodie, staring into a Word doc titled“Final_Final_V2_ABSOLUTEFINAL.docx.”
Behavioural Traits:
Communicates almost exclusively in GIFs and passive-aggressive comments about "keeping the tone consistent".
Exists on junk food, existential dread, and Oxford commas.
Secretly believes they could've been a novelist if it werent for meetings.
Still trying to find words that rhyme with orange.
Its part of their job, but they avoid proofreading like the plague.
Does their work everywhere but the office.
Mating Call:
“Does anyone have a better word for immersive?”
Fun Fact:
Their experience and skills grow in tandem with their increasingly haggard look. That naked, big bearded man under the traffic light is not crazy. He’s just closed from work.
2. The Art Director
(Aesthetica Supreme)
Natural Habitat: Looming over a 27-inch monitor with 72 tabs open (none of which are ever closed) while mistaking their hunger for depression.
Behavioural Traits:
Dissociates from reality every time someone says, “Can you make the logo bigger?”
Speaks in fluent Adobe Photoshop grunts.
Largely nocturnal and capable of consistently burning the midnight oil. But if it was up to them work would start at 5pm.
They don't just see colours, they feel them. "This green feels insecure. This blue is giving trust issues."
They wish Pinterest was a person.
Mating Call:
“I’ll definitely meet the deadline.”
Fun Fact:
They can spot a non-aligned pixel from 6 kilometres away, but they haven’t replied to your email from last week because it “got buried”.
3. The Account Manager
(Diplomaticus Hustlus)
Natural Habitat: Sandwiched between angry clients and furious creatives, grinning maniacally as they pull strings and push buttons.
Behavioral Traits:
Survives purely on project timelines, spreadsheets and blind optimism.
Smiles warmly while mentally preparing a PowerPoint deck to explain why the last-minute change is “actually no big deal.” They’ll have you drinking the Kool Aid in minutes.
Can herd a team of ADHD-riddled creatives with nothing but a well-timed "Hey, just checking in guys!".
Masters of managing their own emotions while causing nervous breakdown in others.
With all their experience with creatives, they’ve grown to accept that nothing is impossible. Good and bad literally anything could happen and they’re absolutely fine with it.
Mating Call:
“Just a heads-up, there’s been a slight change in the brief...”
Fun Fact:
They secretly have a folder titled "Unhinged Client Requests" for personal therapy.
4. The Animation Director
(Framus Perfectionistus)
Natural Habitat: Tucked away in dark editing cave, lit by dual monitors, a Wacom tablet, and the dying glow of hope.
Behavioral Traits:
Speaks flawless "keyframe" and "Bezier curve" but looks at you with pure disdain when you say, “Can’t you just make it move faster?”
Treats frame rates (24 vs. 30fps) like life and death moral decisions.
Constantly explaining why “it’s not just adding motion, it has to make sense, it’s storytelling, physics, psychology, and divine intervention rolled into one”.
One of the few creatives to ever hear a client say ‘it's nice but can you make it more viral’?
Much like the Art Director, this creative also has a flawed relationship with food. They thrive on artisanal coffee and the tears of Jnr animators.
Mating Call:
“Rendering will take about...7 hours. If nothing crashes.”
Fun Fact:
Their stress levels are directly proportional to how many times a client says, "It’s just a tiny tweak," not realizing it requires re-rigging a character skeleton last adjusted three software updates ago.
Have you encountered any of these creatures in your travels? What was your experience?
